Business English for Advanced Students I.

Teachers

Included in study programs

Teaching results

Learning outcomes: Knowledge:
- acquisition of theoretical knowledge of the characteristics and basic features of the English professional language.
- the student can characterise and identify the basic features of professional language in a text and knows the principles of the production of professional economic texts in theoretical and practical terms.
Competences:
- know the basic principles of the functioning of professional language,
- the student can use receptive and productive language skills at the required level,
- understands longer speeches and conversations; understands longer professional texts with a complex structure; can express himself/herself adequately on general and professional topics and formulate ideas and attitudes clearly,
- in writing, can produce clear, well-organized, and detailed text on complex professional economic topics, demonstrating mastery of compositional techniques, connective expressions, and means of cohesion,
- use flexibly and effectively the acquired linguistic knowledge, which is essential for the student's successful application in practice, for professional purposes.
Skills:
- apply the acquired skills in working with professional texts, e.g. seminar papers, final thesis, case studies,
- apply appropriate linguistic strategies related to the production of professional texts (use of appropriate lexical, stylistic, morphosyntactic devices) in the target language,
- acquiring the ability to consciously distinguish appropriate from inappropriate linguistic devices in professional economic communication (colloquial expressions, syntactically incomplete sentences, imprecise, ambivalent expressions, etc.).

Indicative content

- how inventors think, first impressions, networking
- production and consumption, which includes sharing, renting, reusing, repairing, refurbishing, and recycling existing materials and products for as long as possible, product lifecycle, effective working meetings, decision making, problem-solving
- financial investment, negotiations, marketing, customer relationship
- communication skills, employment trends, conflict resolution
- disruptive factors in business, business ethics, and corporate social responsibility
- brainstorming, meeting management
- case study solving, business workshop

Support literature

Základná literatúra:
1. Dubicka, I., Rosenberg, M., O´Keeffe, M., Dignen, B., Hogan, M. (2020) Business Partner C1.
Your Employability Trainer. Harlow: Pearson Education Limited. ISBN 978-1-292-24862-2
2. Dubicka, I.O´Keeffe, M. Market Leader Advanced. Pearson Education Limited. 3rd edition.
ISBN-13: 978-1408237038
3. Trappe, T., Tullis, G. (2016) Intelligent Business Advanced. Pearson Education Limited. 2016 ISBN 978-1-4082-5597-1
4. MacKenzie, I. (2010) English for Business Studies. A course for Business Studies and Economics students. Cambridge: Cambridge University Press, 2010. ISBN 978-0-521-74341-9 Doplňujúca literatúra:
1. Allison, J., Appleby, R., Chazal de, E. (2009) The Business Advanced. Oxford: Macmillan.
ISBN 978-0-230-02151-8
2. Baade, K., Holloway, Ch., Hughes, J., Scrivener, J., Turner, R. (2018) Business Results.
Advanced. Oxford: Oxford University Press. 2nd edition. ISBN 978-0-19-473906-1.
3. Financial Times,
4. The Economist

Syllabus

1st week: Characteristics of a good communicator; decisive factors in communication; types and forms of communication. 2nd week: Pros and cons of e-mail communication; telephoning with business partners. 3rd week: Trends in development of current economy; business cycle in an economy. 4th week: International marketing; company marketing strategy. 5th week: Global brands and products. 6th week: Brainstorming and its importance for success of a company. 7th week: Company and building good relationships in an organization. 8th week: Specific features of business relationships with foreign partners ( e .g. China). 9th week: Networking. 10th week: Indicators of successful business; innovation as one of important conditions of success in business. 11th week: Profile of a successful entrepreneur; language and basic strategies of negotiations; grammar (tenses). 12th week: Case study. 13th week: Revision and a final test.

Requirements to complete the course

Activity at seminars – 20 %
Assessment of homework -20 %
The result of a final written test – 60 %

Student workload

78h:
26 h participation at seminars
26 h preparation for seminars
26 h preparation for exam

Language whose command is required to complete the course

English

Date of approval: 14.02.2023

Date of the latest change: 11.05.2022