Business English for Intermediate Students I.

  • Credits: 3
  • Ending: Examination
  • Range: 2C
  • Semester: summer
  • Year: 1
  • Faculty of Commerce

Teachers

Included in study programs

Business and Marketing

Business Activities in Tourism and Services

International Business

Teaching results

To understand the main ideas of clear standard speech, understand texts, in spoken interaction to be able to react in different situations typical for private and professional life, to be able to write simple texts on familiar topics.

Indicative content

• Career plan, organisation, career path
• Job interview, communication skills, work meeting
• Company structure, brand, presentation
• Company presentation, PEST analysis
• Problem solving in the company
• Negotiation, communication skills

Support literature

Whitby, N.: Business Benchmark Pre-intermediate to intermediate. Cambridge University Press. 2013. ISBN 978-1-107-69399-9
Robbins, S.: First Insights into Business. Pearson Education Limited, 2000
Cotton, D., Falvey, D., Kent, S.: Market Leader Intermediate, Pearson Education Limited, Harlow, 2010, ISBN 978-1-4082-3707-6
Cotton, D., Falvey, D., Kent, S.: Market Leader Pre-Intermediate, Pearson Education Limited, Harlow, 2012, ISBN 978-1-408-23695-6
O´Keeffe, M., Lansford, L., Wright, R., Powell, M., Wright, L. Business Partner A2+. Harlow: Pearson Education Limited. 2019. ISBN 978-1-292-23353-6
Dubicka, I., O´Keffee, M., Dignen, B. Hogan, M., Wright, L. Business Partner B1+. Harlow: Pearson Education Limited. 2018. ISBN 978-1-292-23355-0

Syllabus

1. Products, characteristic features of products. Brand importance. Present simple and present continuous. 2. Luxury goods. Strategies of companies influencing brand loyalty of customers. Expressing agreement and disagreement. 3. Taking part in meetings. Market research and marketing strategies. 4. Business trip. International business meetings. Differences between British and American English. 5. Services of hotels and airlines provided to business travellers. Different language forms to express future. 6. Telephoning and arranging work appointments. 7. Implementation of changes in companies. Increasing company´s performance. 8. Problem solving in the company. Past simple and present perfect. 9. Company profile. Socialising, introducing yourself, informal social talk. 10. Company structure. Company´s departments and their activities. 11. Strategies of management of a successful company. 12. Case study (selection of topic in accordance with teaching material). Revision. 13. Final test

Requirements to complete the course

Activity at seminars -20%
Assessment of homework assignments -10%
Results of a final written test and oral exam- 70%

Student workload

78h:
26 h participation at seminars
26 h preparation for seminars
26 h preparation for exam

Language whose command is required to complete the course

English

Date of approval: 14.02.2023

Date of the latest change: 11.05.2022