doc. Ing. Monika Naďová Krošláková, PhD.

Faculty: Faculty of Commerce

Department: Department of Tourism

Position: Associate Professor

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ORCID iD

Scientific-pedagogical characteristics of the person

Second degree of higher education

Study field and programme: Commercial engineering, 1999, University of Economics in Bratislave

Third degree of higher education

Study field and programme: Sectoral and cross-sectional economies, 2007, University of Economics in Bratislava

Associate professor

Study field and programme: Business and marketing, 2020, University of Economics in Bratislava

Current and previous employment

Associate Professor
University of Economics in Bratislava
10/2020-

Assistent Professor
University of Economics in Bratislava
9/2010-9/2020

Project manager
Národné osvetové centrum
3/2019-12/2019

Sales and Marketing Director
Novplasta s.r.o.
9/2000-9/2010

Business manager
Novplasta - Ing. Jakub Novák
6/1999-9/2000

Development of pedagogical, professional, language, digital and other skills

Course: Project Management
Koopex spol. s. r. o.
2018

Course: Internal audit of quality management system
Koopex spol. s. r. o.
2015

Course: Quality management system
Koopex spol. s. r. o.
2014

Certificate Oxford Preliminary -Level 4
Stanton School of English, London, UK
2000

Certificate of Completion: Course on Statistical Methods for Research and Teaching
SC&C Partner, spol. s.r.o.
2021

Overview of activities within the teaching career at the university

Number of defended theses

Bachelor's (first degree): 43

Diploma (second degree): 48

Dissertation (third degree): 1

Overview of the research/artistic/other outputs

Number of the research/artistic/other outputs registered in the Web of Science or Scopus databases: 11

Number of citations registered in the Web of Science or Scopus databases: 90

Number of invited lectures at the international, national level: 10

The most significant research/artistic/other outputs

MICHÁLKOVÁ, Anna [40 %] – NAĎOVÁ KROŠLÁKOVÁ, Monika [30 %] – ČVIRIK, Marián [20 %] – GUAITA MARTÍNEZ, José Manuel [10 %]. Analysis of Management on the Development of Regional Tourism in Europe. KEGA 034EU-4/2020. In International Entrepreneurship and Management Journal. Basel: Springer Nature, 2023, vol. 19, no. 2, s. 733–754. ISSN 1555-1938. (2023: 6.2 - IF, 1.763 - SJR, Q1 - JCR Best Q). Registrované v databázach: SCOPUS, CCC, WOS. Oblasť výskumu: ekonómia a manažment; študijný odbor: ekonómia a manažment. Kategória publikácie od 2022: V3.

ČVIRIK, Marián [55 %] – NAĎOVÁ KROŠLÁKOVÁ, Monika [30 %] – MILIĆ BERAN, Ivona [5 %] – CAPOR HROSIK, Romana [5 %] – DRÁBIK, Peter [5 %]. Influence of Health-Conscious Consumer Behaviour on Consumer Ethnocentrism During the COVID-19 Pandemic. I-22-104-00. InEconomic Research = Ekonomska istraživanja. Pula: Juraj Dobrila University of Pula, 2023, vol. 36, no. 1, s. 1510–1526. ISSN 1331-677X. (2023: 0.830 - SJR). Registrované v databázach: SCOPUS, CCC, WOS. Oblasť výskumu: ekonómia a manažment; študijný odbor: ekonómia a manažment. Kategória publikácie od 2022:V3

NAZ, Aziza [35 %] – NAĎOVÁ KROŠLÁKOVÁ, Monika [35 %] – FARHEEN, Iqra [10 %] – ČVIRIK, Marián [10 %] – MICHÁLKOVÁ, Anna [10 %]. Nexus between Corporate Governance and Earnings Management in Family and Non-family Firms. KEGA 034EU-4/2020. In E+M. Ekonomie a management: vědecký open access časopis = E&M. Economics and Management. Liberec: Ekonomická fakulta Technické univerzity v Liberci, 2023, roč. 26, č. 2, s. 42–57. ISSN 1212-3609. (2023: 1.4 - IF, 0.317 - SJR, Q3 - JCR Best Q). Registrované v databázach: SCOPUS, WOS. Oblasť výskumu: ekonómia a manažment; študijný odbor: ekonómia a manažment. Kategória publikácie od 2022: V3.

BENEŠOVÁ, Dana [25 %] – KUBIČKOVÁ, Viera [25 %] – MICHÁLKOVÁ, Anna [25 %] – KROŠLÁKOVÁ, Monika [25 %]. Innovation Activities of Gazelles in Business Services as a Factor of Sustainable Growth in the Slovak Republic. Registrovaný: Scopus, Registrovaný: Web of Science. In Entrepreneurship and Sustainability Issues: Peer-reviewed Scientific Journal. Vilnius: The General Jonas Žemaitis Military Academy of Lithuania, 2018, vol. 5, no. 3, s. 652–466. ISSN 2345-0282. (2018: 1.244 - SJR). KEGA 027EU-4/2016. Online

NAĎOVÁ KROŠLÁKOVÁ, Monika [30 %] – KHOURI, Samer [20 %] – ČVIRIK, Marián [15 %] – TOMÁŠKOVÁ, Andrea [15 %] – DRÁBIK, Peter [10 %] – DERKAWI, Hamdi [10 %]. The Business Environment of Family Enterprises in Slovakia: Perception of External Barriers. In Polish Journal of Management Studies. Czestochowa: Faculty of Management, Czestochowa University of Technology, 2021, vol. 24, no. 2, s. 321–335. ISSN 2081-7452. (2021: 0.338 - SJR). Online.

The most significant research/artistic/other outputs over the last six years

MICHÁLKOVÁ, Anna [40 %] – NAĎOVÁ KROŠLÁKOVÁ, Monika [30 %] – ČVIRIK, Marián [20 %] – GUAITA MARTÍNEZ, José Manuel [10 %]. Analysis of Management on the Development of Regional Tourism in Europe. KEGA 034EU-4/2020. In International Entrepreneurship and Management Journal. Basel: Springer Nature, 2023, vol. 19, no. 2, s. 733–754. ISSN 1555-1938. (2023: 6.2 - IF, 1.763 - SJR, Q1 - JCR Best Q). Registrované v databázach: SCOPUS, CCC, WOS. Oblasť výskumu: ekonómia a manažment; študijný odbor: ekonómia a manažment. Kategória publikácie od 2022: V3.

ČVIRIK, Marián [55 %] – NAĎOVÁ KROŠLÁKOVÁ, Monika [30 %] – MILIĆ BERAN, Ivona [5 %] – CAPOR HROSIK, Romana [5 %] – DRÁBIK, Peter [5 %]. Influence of Health-Conscious Consumer Behaviour on Consumer Ethnocentrism During the COVID-19 Pandemic. I-22-104-00. InEconomic Research = Ekonomska istraživanja. Pula: Juraj Dobrila University of Pula, 2023, vol. 36, no. 1, s. 1510–1526. ISSN 1331-677X. (2023: 0.830 - SJR). Registrované v databázach: SCOPUS, CCC, WOS. Oblasť výskumu: ekonómia a manažment; študijný odbor: ekonómia a manažment. Kategória publikácie od 2022:V3

NAZ, Aziza [35 %] – NAĎOVÁ KROŠLÁKOVÁ, Monika [35 %] – FARHEEN, Iqra [10 %] – ČVIRIK, Marián [10 %] – MICHÁLKOVÁ, Anna [10 %]. Nexus between Corporate Governance and Earnings Management in Family and Non-family Firms. KEGA 034EU-4/2020. In E+M. Ekonomie a management: vědecký open access časopis = E&M. Economics and Management. Liberec: Ekonomická fakulta Technické univerzity v Liberci, 2023, roč. 26, č. 2, s. 42–57. ISSN 1212-3609. (2023: 1.4 - IF, 0.317 - SJR, Q3 - JCR Best Q). Registrované v databázach: SCOPUS, WOS. Oblasť výskumu: ekonómia a manažment; študijný odbor: ekonómia a manažment. Kategória publikácie od 2022: V3.

BENEŠOVÁ, Dana [25 %] – KUBIČKOVÁ, Viera [25 %] – MICHÁLKOVÁ, Anna [25 %] – KROŠLÁKOVÁ, Monika [25 %]. Innovation Activities of Gazelles in Business Services as a Factor of Sustainable Growth in the Slovak Republic. Registrovaný: Scopus, Registrovaný: Web of Science. In Entrepreneurship and Sustainability Issues: Peer-reviewed Scientific Journal. Vilnius: The General Jonas Žemaitis Military Academy of Lithuania, 2018, vol. 5, no. 3, s. 652–466. ISSN 2345-0282. (2018: 1.244 - SJR). KEGA 027EU-4/2016. Online

NAĎOVÁ KROŠLÁKOVÁ, Monika [30 %] – KHOURI, Samer [20 %] – ČVIRIK, Marián [15 %] – TOMÁŠKOVÁ, Andrea [15 %] – DRÁBIK, Peter [10 %] – DERKAWI, Hamdi [10 %]. The Business Environment of Family Enterprises in Slovakia: Perception of External Barriers. In Polish Journal of Management Studies. Czestochowa: Faculty of Management, Czestochowa University of Technology, 2021, vol. 24, no. 2, s. 321–335. ISSN 2081-7452. (2021: 0.338 - SJR). Online.

The most significant citations corresponding to the research/artistic/other outputs

Deputy responsible researcher, KEGA project 034EU-4/2020 Content and technical innovation approaches to teaching regional tourism, duration 2020-2022. The aim of the project is content and technical innovation of teaching the subject Regional Tourism, which will develop analytical and critical thinking of students, creativity and language skills.

Co-researcher, KEGA project 007EU-4/2020 Interactive and interdisciplinary teaching of Services and Tourism Innovation subjects using information technology, duration 2020-2022. The aim of the project will be to modernize the teaching methods of the „Service and Innovation in Tourism“ subjects by using an interactive and interdisciplinary approach to better understand the learning texts and relational contexts from issues „economy of services“ by students.

Responsible Researcher, Practice Project 2023. Evaluation of Business Relationships in the Environment of Online Travel Agency Intermediaries through Price Checking and Mystery Shopping.

Co-researcher, Project with practice 7/2019-2060-4210 Analysis focused on the identification and innovation potential of subcontracting chains, duration 2019. The project focused on the identification and innovative potential of subcontracting chains for the automotive industry in Slovakia.

Co-researcher, Project with practice No. 145868/12690/2019 Analysis of supply and demand in tourism of the town of Štúrovo, duration 2019. A project aimed at identifying the strengths and weaknesses, opportunities and risks of tourism in the town of Štúrovo.

Participation in conducting (leading) the most important research projects or art projects over the last six years

Deputy responsible researcher, KEGA project 034EU-4/2020 Content and technical innovation approaches to teaching regional tourism, duration 2020-2022. The aim of the project is content and technical innovation of teaching the subject Regional Tourism, which will develop analytical and critical thinking of students, creativity and language skills.

Co-researcher, KEGA project 007EU-4/2020 Interactive and interdisciplinary teaching of Services and Tourism Innovation subjects using information technology, duration 2020-2022. The aim of the project will be to modernize the teaching methods of the „Service and Innovation in Tourism“ subjects by using an interactive and interdisciplinary approach to better understand the learning texts and relational contexts from issues „economy of services“ by students.

Responsible Researcher, Practice Project 2023. Evaluation of Business Relationships in the Environment of Online Travel Agency Intermediaries through Price Checking and Mystery Shopping.

Co-researcher, Project with practice 7/2019-2060-4210 Analysis focused on the identification and innovation potential of subcontracting chains, duration 2019. The project focused on the identification and innovative potential of subcontracting chains for the automotive industry in Slovakia.

Co-researcher, Project with practice No. 145868/12690/2019 Analysis of supply and demand in tourism of the town of Štúrovo, duration 2019. A project aimed at identifying the strengths and weaknesses, opportunities and risks of tourism in the town of Štúrovo.

Overview of organizational experience related to higher education and research/artistic/other activities

Member of the working group for the Ministry of Economy of the Slovak Republic for family business issues
Ministry of Economy of the Slovak Republic
2019-present

Co-founder
IBERA - The Network of Top Business Leaders the International Business and Economic Research Academy
2021-present

Expert for family business
Slovak Business Agency
2018-present

Founder of the Family Business Centre which is part of the Research Institute of Trade and Sustainable Entrepreneurship at the Faculty of Commerce, University of Economics in Bratislava
University of Economics in Bratislava
2020-present

Director for Partner Engagement
Institute of One World Leadership®
2022-present

Member of Academic Board
Family HIpoccampus
2024-present

Overview of international mobilities and visits oriented on education and research/artistic/other activities in the given field of study

SVEUČILIŠTE U DUBORVNIKU, Service Department, Dubrovnik, Croatia
20/06/2022 - 25/06/2022,
Erasmus Plus
Vysoká škola finanční a správní, a.s., Estonská 500, 101 00 Praha 10, Czech republic
12. 12. – 16.12. 2022,
Pedagogical intership
Middle Tennessee State Univerity, TSBDC Lead Center, Murfreesboro, TN, USA, 1301 E Main St, Murfreesboro, TN 37132, USA
3.4. -7. 4. 2023 (5 days),
Research and Teaching Stay
National University of Uzbekistan, Fakulty of Economics, Taškent, Uzbekistan, 100174, Tashkent city, Almazor district, University street, 4th house
12.6. -16.6.2023 (5 days),
Research Stay
SVEUČILIŠTE U DUBORVNIKU, Service Department, Branitelja Dubrovnika 41, 20000 Dubrovnik – Croatia
4.9. – 8.9.2023,
Erasmus+ Staff Training
Vysoká škola finanční a správní, a.s., Praha, Czech Republic, Estonská 500, 101 00 Praha 10-Vršovice, Czech Republic
15.4. - 19.4.2024,
Pedagogical stay