Doing Business in China
- Credits: 4
- Ending: Examination
- Range: 2C
- Semester: summer
- Year: 2
- Faculty of Commerce
Teachers
Included in study programs
Teaching results
Students will possess following abilities:
- on the specifics and regulation of investment, exports and imports in the PRC,
- the specifics of trade negotiations with a Chinese partner,
- on business opportunities in the Chinese market.
Students will obtain following skills:
- work with databases and e-commerce platforms to identify business opportunities in the Chinese market,
- be able to identify the key specifics of mentality and trade negotiations with a Chinese trading partner,
- know the requirements to ensure the basic process of successful participation within the fair in the PRC.
Students will gain following competences:
- respond to the peculiarities of the Chinese market (personal, qualitative, regulatory) by setting the correct method of entry, respectively. marketing strategy in the territory,
- identify business opportunities reflecting the specificities of the Chinese market,
- prepare and present an example of a business case with a business partner from China.
Indicative content
Specifics of the historical development of business and the inflow of foreign investment into the PRC. Business negotiations - cultural, linguistic, religious and regional specifics. Business opportunities in the PRC - investment, export and import. Quality of goods when imported from the territory. Participation in trade fairs and e-commerce platforms and ways of doing business in the Chinese market. Simulation and specifics of a business case with a Chinese business partner.
Support literature
1. BALÁŽ, Peter, Stanislav ZÁBOJNÍK a Lukáš HARVÁNEK. China's Expansion in International Business:
2. DATHE, Tracy; MÜLLER, Volker; HELMOLD, Marc. Business Opportunities and Risks in China: Strategies and Recommendations from a European Perspective. Springer Nature, 2023.
3. LUZIKOVA, A.; KRIVOSHEY, A. Doing business in China: eight important considerations when entering the Chinese market. 2020.
4. MZVaEZ. Ekonomická informácia o teritóriu. ČĽR. 2023
5. WANG, Yitong, et al. The Alibaba Challenge: How to Effectively Engage with a Billion Customers. Management and Business Review, 2023, 3.1.
Syllabus
1. Historical context of Chinese economic reforms and the entry of foreign investors into the Chinese market. 2. Business negotiations with a Chinese partner - specifics. 3. Specifics of Chinese trade negotiations, model situations. 4. Successful Slovak and Czech companies on the Chinese market and their business model. 5. Business opportunity in the Chinese market - investment. 6. Regulation of foreign direct investment in the Chinese market. 7. Regulation in the PRC's foreign trade. 8. Business opportunities in the Chinese market - export. 9. Business opportunities in the Chinese market - import. 10. Qualitative aspects of Chinese goods. 11. Acquisition of a Chinese business partner through trade fairs. 12. Identification of business opportunities on the example of Alibaba.com. 13. Simulations of business cases with a Chinese trading partner - export and import.
Requirements to complete the course
10% Active participation within seminars
30% Semester work and its presentation
60% final exam
Student workload
Total: study load 4 credits x 26 h = 104 hours
Separate study load for individual educational activities:
Attendance at seminars: 26 hours
Preparation for seminars: 13 hours
Preparation of the business case and its presentation: 26 hours
Preparation for the final exam: 39 hours
Language whose command is required to complete the course
Slovak, English
Date of approval: 09.02.2023
Date of the latest change: 25.10.2023