International Business

Teachers

Included in study programs

Teaching results

The aim of the course is to acquire knowledge in the field of international business with emphasis
on the development of internationalization activities of the company, the development of critical
thinking and pragmatic skills in the application of selected methods of international strategic
decision-making.
Knowledge:
- knowledge of the basic theoretical basis of international business,
- understanding the principles of developing business activities in an international environment,
- knowledge of the position and activities of multinational companies,
- understanding intercultural differences at country level.
Competences:
- personnel competencies developed by teamwork, active discussion and the need to formulate one's
own opinions,
- professional competence acquired through the application of knowledge in solving real case
studies,
- intercultural competences developed through role-playing.
Skills:
- integration of knowledge and its application to real problems of international business,
- development of critical and variant thinking in solving the tasks of international decision-making,
- perception of business opportunities and threats in the international environment,
- creation of international business strategies.

Indicative content

Lectures:
1. International environment - characteristics, analysis of factors and trends.
2. Competitive advantages of countries.
3. Internationalization of business.
4. Decision-making on entering a foreign country. Export.
5. International movement of know-how. Capital inflows into foreign markets.
6. Foreign direct investment.
7. International strategic partnerships.
8. International strategies.
9. Organizational structure of multinational companies.
10. International human resources management.
11. Entrepreneurship in the context of different national cultures.
12. International business ethics.
13. Operation of multinational and transnational companies in the Slovak Republic.
Seminars:
1. Analysis of differences in managerial approaches in the world.
2. Strategic diagnostics of the international environment.
3. Analysis of international competitive advantages on the example of a specific country.
4. Deciding on forms of entry into foreign markets. Export - analysis of the purchase contract.
5. International movement of know-how: franchising and licensing.
6. Analysis of the causes and process of acquisitions and mergers.
7. Foreign direct investment in V4.
8. Multilateral Strategic Alliances.
9. Semester test.
10. Identification of international business strategy.
11. Selection of employees for foreign posting.
12. Cultural differences in key regions of the world.
13. Violation of international business ethics - examples.

Support literature

Elementary literature:
1. HILL, C.W.L., HULT, G.T.M. 2020. Global Business Today. New York : McGraw Hill
Education. ISBN 978-1-260-08837-3
2. BOBENIČ HINTOŠOVÁ, A. 2021.Inward FDI: Characterizations and Evaluation. In
Encyclopedia. 2021, vol. 1, no. 4, pp. 1027-1037. ISSN 2673-8392
3. BALÁŽ, P. a kol.: Medzinárodné podnikanie. Bratislava : Sprint dva, 2020. ISBN
978-80-89710-51-5
4. FERENČÍKOVÁ, S. a kol. Medzinárodná expanzia firiem. Bratislava : Iura Edition, 2013.
ISBN 978-80-8078-532-1
Supplementary literature:
5. CASTELLANI, D. a kol. Contemporary Issues in International Business. Cham : Springer,
2018. ISBN 978-3-319-70219-3
6. IKE, L.: International Business: Environments  Operations. London : XLibris, 2017. ISBN
978-1-5245-9754-2

Syllabus

Lectures: 1. International environment - characteristics, analysis of factors and trends. 2. Competitive advantages of countries. 3. Internationalization of business. 4. Decision-making on entering a foreign country. Export. 5. International movement of know-how. Capital inflows into foreign markets. 6. Foreign direct investment. 7. International strategic partnerships. 8. International strategies. 9. Organizational structure of multinational companies. 10. International human resources management. 11. Entrepreneurship in the context of different national cultures. 12. International business ethics. 13. Operation of multinational and transnational companies in the Slovak Republic. Seminars: 1. Analysis of differences in managerial approaches in the world. 2. Strategic diagnostics of the international environment. 3. Analysis of international competitive advantages on the example of a specific country. 4. Deciding on forms of entry into foreign markets. Export - analysis of the purchase contract. 5. International movement of know-how: franchising and licensing. 6. Analysis of the causes and process of acquisitions and mergers. 7. Foreign direct investment in V4. 8. Multilateral Strategic Alliances. 9. Semester test. 10. Identification of international business strategy. 11. Selection of employees for foreign posting. 12. Cultural differences in key regions of the world. 13. Violation of international business ethics - examples.

Requirements to complete the course

• activity at seminars – 10%
• semestral test – 30 %
• final written exam – 60 %

Student workload

• participation in lectures - 26 hours
• participation in seminars - 26 hours
• preparation for the seminars - 26 hours
• preparation for the semestral test – 26 hours
Total: 104 hours

Language whose command is required to complete the course

Slovak

Date of approval: 05.03.2024

Date of the latest change: 12.07.2022