Sustainable Tourism (in English)

Teaching results

Knowledge:
The course enables the student to gain knowledge of possible approaches to sustainable tourism development planning and management (especially in the context of The Triple Bottom Line – TBL management). The study covers not only the range of theoretical knowledge, but also an overview of approaches to applying it to practice. The content focuses on the proactive approach in managing socially responsible tourism, and is supported by international case studies illustrating the variety of possible approaches to solving the problems caused by inadequate tourism development (the reactive approach).
Skills:
Specific examples of good practice provide the basis for the student's new skills in the application of sustainability principles in management at both destination and enterprise level. Graduates of the course will be able to set up tourism development plans for a destination in accordance with currently accepted sustainability principles (especially in the context of TBL management - people, planet and profit). They will be able to detect and evaluate the extent of potentially negative impacts of inadequate tourism development with respect to possible risks. They will be able to propose recommendations for socially responsible tourism development that is environmentally and socially acceptable, socially and economically equitable and environmentally and economically feasible.
Competences:
Upon successful completion of the course, students will have acquired skills that will enable them to apply for jobs in hospitality management, travel agencies, etc. and in various private, public and state institutions (e.g. local, regional and national authorities, tourism organisations, associations, foundations).