Scientific-pedagogical characteristics of the person
Second degree of higher education
Study field and programme: Study field: Quantitative methods in economics and business, programme: Operational research and econometrics, 2000-2005, University of Economics in Bratislava, Faculty of Economic Informatics
Third degree of higher education
Study field and programme: Marketing and Trade Management, 2019-2022, University of Economics in Bratislava, Faculty of Commerce
Current and previous employment
Microcredit Analyst
TATRA BANKA, a.s.
September 2005 - October 2006
Microcredit Analyst - Teamleader
TATRA BANKA, a.s.
October 2006 - April 2007
Product Manager - Senior
TATRA BANKA, a.s.
April 2007 - January 2014
Expert III - External consultant
Slovak Innovation and Energy Agency
August 2021 - March 2022
Internal PhD student
University of Economics in Bratislava, Faculty of Commerce
September 2019 - June 2022
Assistant Professor
University of Economics in Bratislava, Faculty of Commerce, Department of Marketing
September 2022 - present
Overview of activities within the teaching career at the university
Number of defended theses
Bachelor's (first degree): 5
Overview of the research/artistic/other outputs
Number of the research/artistic/other outputs registered in the Web of Science or Scopus databases: 1
The most significant research/artistic/other outputs
ŠEVČÍKOVÁ, Renáta – KNOŠKOVÁ, Ľubica. Application of Design Management Skills to Support the Use of Design in Product Innovation In: Marketing and Management of Innovations. Sumy: Sumy State University. ISSN 2218-4511. No. 2 (2022), pp. 66-75 online.
ŠEVČÍKOVÁ, Renáta – KNOŠKOVÁ, Ľubica. A Model for the Use of Design in Product Innovation. In: Economic and Social Development: 86th International Scientific Conference on Economic and Social Development, Lisbon, 23-24 September 2022: Book of Proceedings. Varazdin: Varazdin Development and Entrepreneurship Agency, 2022. ISSN 1849-7535. Pp. 208-217 online.
BOOROVÁ, Brigita – ORFÁNUSOVÁ, Veronika – ŠEVČÍKOVÁ, Renáta. Design Thinking as a Method for the Students Soft Skills Training. In: ICERI 2022: Conference Proceedings. Valencia: IATED, 2022. ISBN 978-84-09-45476-1. ISSN 2340-1095. Pp. 6700-6705.
ŠEVČÍKOVÁ, Renáta. Eco-Innovation Performance of the Slovak Republic and Analysis of Correlation between Selected Variables. In IAI Academic Conference. Education and Social Sciences. The 2020 IAI Book of Proceedings: International Academic Conference. - Belgrade: International Academic Institute, 2020. ISBN 978-608-4881-08-7, pp. 48-57.
KNOŠKOVÁ, Ľubica – ŠEVČÍKOVÁ, Renáta. Sustainable Design in the Furniture Industry. In: 21st International Joint Conference Central and Eastern Europe in the Changing Business Environment: Proceedings. Bratislava: Vydavateľstvo EKONÓM, 2021. pp. 239-249, ISBN 978-80-225-4816-8.
The most significant citations corresponding to the research/artistic/other outputs
VEGA 1/0543/18 The Importance of Product Design in Consumer Decision-Making and Perspectives to Increase the Impact of Design on Creating Competitive Positions of Companies Operating in the Slovak Republic
National project KEGA n. 022EU-4/2021. Support of high-quality education in an interdisciplinary environment by using modern didactic methodology and techniques.
VEGA 1/0012/22 Innovative business models of retail outlets based on geomarketing data and their influence on the creation of the value base offer and food retail chains in the digital period.
VEGA no. 1/0398/22 - The current status and perspectives of the development of the market of healthy, environmentally friendly and carbon-neutral products in Slovakia and the European Union.
Participation in conducting (leading) the most important research projects or art projects over the last six years
VEGA 1/0543/18 The Importance of Product Design in Consumer Decision-Making and Perspectives to Increase the Impact of Design on Creating Competitive Positions of Companies Operating in the Slovak Republic
National project KEGA n. 022EU-4/2021. Support of high-quality education in an interdisciplinary environment by using modern didactic methodology and techniques.
VEGA 1/0012/22 Innovative business models of retail outlets based on geomarketing data and their influence on the creation of the value base offer and food retail chains in the digital period.
VEGA no. 1/0398/22 - The current status and perspectives of the development of the market of healthy, environmentally friendly and carbon-neutral products in Slovakia and the European Union.
