Professional Skills in Business Administration

Teachers

Included in study programs

Teaching results

The aim of the course is to provide students with knowledge in selected areas of business informatics.
Knowledge:
The aim of the course is to provide students with knowledge from selected areas of Business Informatics. The course expands students' knowledge of tools, techniques, procedures that are currently necessary for the work of a manager in a suitable way.
Competence:
The course builds on the basic knowledge that the student has acquired by completing the course Informatics. It deals with the acquisition and sharing of information, information management, tools for effective collaboration and various areas of e-business.
Skill:
The course introduces the latest management techniques needed to manage business processes in working with information, expands skills for communication through Internet platforms in a business-customer relationship.

Indicative content

Exercises:
1. Information and their basic division. The essence of information. Differences in information and data.
2. Effective ways of searching for information and their various types.
3. Use of management tools for their organization and effective use.
4. Tools of team cooperation and communication in organizations. Differences between technologies by type of organization.
5. Internet security, use of active and passive forms of data security.
6. Information sharing in the cloud, efficiency and types of cloud computing - SaaS, IaaS, PaaS.
7. Centralized tools for web administration and creation.
8. Evaluation.
9. Work and use of graphic editors, the latest trends in graphic applications on the Internet.
10. E-business and e-commerce, its principles, principles and use.
11. Electronic form of public procurement, use of applications for efficient data collection, evaluation of purchase and sale using EVO.
12. Electronic auctions and their types. Practical examples from practice - types of auction systems used.
13. Presentation of the semester project.

Support literature

Elementary literature:
CHIA, E. (2009). How I Made My First Million on the Internet. London: Morgan James Publishing, 2009. ISBN 978-1600374708.
VAYNERCHUK, G. (2009). Crush It!: Why NOW Is the Time to Cash In on Your Passion. London: Harper studio, 2009. ASIN 0061914177.
Supplementary literature:
ADWORDS POMOCNÍK. (2016). Remarketing. [online] [cit. 4. 12. 2016]. Dostupné na: https://support.google.com/adwords/answer/2453998?hl=sk
SMARTEMAILING. (2016). Emailing. [online. [cit. 4. 12. 2016]. Dostupné na: www.smartemailing.cz
ADWORDS. (2016). Adwords. [online] [cit. 4. 12. 2016]. Dostupné na: www.google.sk/adwards.
FACEBOOK MARKETING. (2016). Marketing. [online] [cit. 4. 12. 2016]. Dostupné na: https://www.facebook.com/ads/manager/account/?act=1660050161093

Syllabus

Exercises: 1. Information and their basic division. The essence of information. Differences in information and data. 2. Effective ways of searching for information and their various types. 3. Use of management tools for their organization and effective use. 4. Tools of team cooperation and communication in organizations. Differences between technologies by type of organization. 5. Internet security, use of active and passive forms of data security. 6. Information sharing in the cloud, efficiency and types of cloud computing - SaaS, IaaS, PaaS. 7. Centralized tools for web administration and creation. 8. Evaluation. 9. Work and use of graphic editors, the latest trends in graphic applications on the Internet. 10. E-business and e-commerce, its principles, principles and use. 11. Electronic form of public procurement, use of applications for efficient data collection, evaluation of purchase and sale using EVO. 12. Electronic auctions and their types. Practical examples from practice - types of auction systems used. 13. Presentation of the semester project.

Requirements to complete the course

Semester project
Exam
activity - 10%,
semester project - 30%,
exam - 60%.

Student workload

participation in seminars = 26 hours
preparation for seminars = 26 hours
preparation for the exam = 26 hours
Total study load: 78 hours

Language whose command is required to complete the course

Slovak

Date of approval: 13.02.2023

Date of the latest change: 02.07.2022