International Business Strategy

Teaching results

Students will possess following abilities:
- to understand latest trends in internationalization and globalization of business environment and their impact on management of international companies,
- to understand the basic fundamentals of international success: strategic capability, partnership capability, staffing capability, learning capability and organizational capability,
- to understand how to use research methods for identifying best practices significant for managing international companies.
Students will obtain following skills:
- to apply best practices from the course in decision-making process of international companies,
- to apply problem-solving procedures in international companies, to evaluate the strategy and applied management tools and their accuracy in real cases,
- to choose right methods for evaluating and choosing their strategic partners,
- to judge the best ways for managing international staff in real cases and to get the ideas for creation of knowledge management systems in the companies,
- to apply selected research methods at their work.
Students will gain following competences:
- critical and analytical thinking related the right choice of foreign market, suitable method of foreign market entry, option of a suitable strategy and fitting management tools for an international success,
- diagnostic and systematic thinking when evaluating each step of internationalization and ways how progress including the potential contribution of strategic partners and international staff,
- creative thinking, creation of the paper based on the right research method, its discussion and defense within the study group, and in discussion with the course teacher.
- readiness for discussion, correct and factual argumentation, presentation of the results of own research or project within the seminar work, its defense in a discussion with the teacher and colleagues in their own study group