doc. Ing. Paulína Krnáčová, PhD.

Faculty: Faculty of Commerce

Department: Dekanát Obchodnej fakulty

Position: associate professor

Hyperlink

ORCID iD

Scientific-pedagogical characteristics of the person

Second degree of higher education

Study field and programme: Tourism, 2006, University of Economics in Bratislava

Third degree of higher education

Study field and programme: Sectoral and Cross-sectional Economies, Economics of Trade and Services, 2009, University of Economics in Bratislava

Associate professor

Study field and programme: Economics and Management, Trade and Marketing, 2022, University of Economics in Bratislava

Current and previous employment

Assistant Professor
University of Economics in Bratislava
2009 - 2022

Associate Professor
Bratislava University of Economics and Business
2022 - present

Development of pedagogical, professional, language, digital and other skills

training, Excellence Model EFQM and Self-Evaluation
Slovak Office of Standards, Metrology and Testing
2011

pedagogical education
Faculty of National Economy, University of Economics in Bratislava
2008

Intercultural Training
Faculty of Applied Languages, University of Economics in Bratislava
2023

Serious Games Workshop
KIK Kenwright International Konsulting
2023

How to be mentor?
Coachingplus
2025

Overview of activities within the teaching career at the university

Number of defended theses

Bakalárske (prvý stupeň): 36

Diplomové (druhý stupeň): 56

Overview of the research/artistic/other outputs

Number of the research/artistic/other outputs registered in the Web of Science or Scopus databases: 4

Number of citations registered in the Web of Science or Scopus databases: 36

Number of invited lectures at the international, national level: 2

The most significant research/artistic/other outputs

JAROSSOVÁ, Malgorzata Agnieszka - KRNÁČOVÁ, Paulína - WOJCIECHOWSKA-SOLIS, Julia - BENDA-PROKEINOVÁ, Renata - SMOLUK-SIKORSKA, Joanna - ŚMIGLAK-KRAJEWSKA, Magdalena - MALINOWSKI, Mariusz - ROJÍK, Stanislav. Factors Influencing the Purchasing of Organic Food by Slovak Consumers: Quality or Promotion? - Registrovaný: Scopus. In Scifood. Nitrianske Hrnciarovce : Association HACCP Consulting. ISSN 2989-4034, 2025, Vol. 19, pp. 451-466.

DANESHJO, Naqibullah - MALEGA, Peter - RUDY, Vladimír - KRNÁČOVÁ, Paulína. Application of Spaghetti Diagram in Layout Evaluation Process: A Case Study. - Registrovaný: Web of Science, Registrovaný: Scopus. In Tem Journal: Technology, Education, Management, Informatics : Journal of the Association for Information Communication Technologies, Education and Science. - Novi Pazar : UIKTEN. ISSN 2217-8333, 2021, vol. 10, no. 2, pp. 573-582 online. KEGA 032EU-4/2020, KEGA 002TUKE-4/2020. PRITULSKA, N. - MOTUZKA, Iuliia - KOSHELNYK, A. - MOTUZKA, Olena - YASHCHENKO, Ludmila - JAROSSOVÁ, Malgorzata Agnieszka - KRNÁČOVÁ, Paulína - WYKA, Joanna - MALCZYK, Ewa - HABÁNOVÁ, Marta. Сonsumer Preferences on the Market of Plant-Based Milk Analogues. - Registrovaný: Scopus. In Potravinarstvo Slovak Journal of Food Sciences. - Nitrianske Hrnciarovce : Association HACCP Consulting. ISSN 1337-0960, 2021, vol. 15, no. 1, pp. 131-141 online. KRNÁČOVÁ, Paulína. Vinárstvo a cestovný ruch : súčasnosť a vybrané aspekty rozvoja na Slovensku. Recenzenti: Pavol Plesník, Ľuboš Bogár. 1. vydanie. Bratislava : Vydavateľstvo EKONÓM, 2021. 133 s. [10,23 AH]. ISBN 978-80-225-4863-2.

NOVACKÁ, Ľudmila - ČUKANOVÁ, Miroslava - KRNÁČOVÁ, Paulína. Interpretation of Customs and Traditions: Selected Good Practice Throughout Europe. In Interpretation of European Cultural Heritage in Tourism. - Praha : Oeconomica, 2020. ISBN 978-80-245-2391-0, pp. 342-390 [3,15 AH] online. MIECAT Project.

The most significant research/artistic/other outputs over the last six years

JAROSSOVÁ, Malgorzata Agnieszka - KRNÁČOVÁ, Paulína - WOJCIECHOWSKA-SOLIS, Julia - BENDA-PROKEINOVÁ, Renata - SMOLUK-SIKORSKA, Joanna - ŚMIGLAK-KRAJEWSKA, Magdalena - MALINOWSKI, Mariusz - ROJÍK, Stanislav. Factors Influencing the Purchasing of Organic Food by Slovak Consumers: Quality or Promotion? - Registrovaný: Scopus. In Scifood. Nitrianske Hrnciarovce : Association HACCP Consulting. ISSN 2989-4034, 2025, Vol. 19, pp. 451-466.

DANESHJO, Naqibullah - MALEGA, Peter - RUDY, Vladimír - KRNÁČOVÁ, Paulína. Application of Spaghetti Diagram in Layout Evaluation Process: A Case Study. - Registrovaný: Web of Science, Registrovaný: Scopus. In Tem Journal: Technology, Education, Management, Informatics : Journal of the Association for Information Communication Technologies, Education and Science. - Novi Pazar : UIKTEN. ISSN 2217-8333, 2021, vol. 10, no. 2, pp. 573-582 online. KEGA 032EU-4/2020, KEGA 002TUKE-4/2020.

PRITULSKA, N. - MOTUZKA, Iuliia - KOSHELNYK, A. - MOTUZKA, Olena - YASHCHENKO, Ludmila - JAROSSOVÁ, Malgorzata Agnieszka - KRNÁČOVÁ, Paulína - WYKA, Joanna - MALCZYK, Ewa - HABÁNOVÁ, Marta. Сonsumer Preferences on the Market of Plant-Based Milk Analogues. - Registrovaný: Scopus. In Potravinarstvo Slovak Journal of Food Sciences. - Nitrianske Hrnciarovce : Association HACCP Consulting. ISSN 1337-0960, 2021, vol. 15, no. 1, pp. 131-141 online.

KRNÁČOVÁ, Paulína. Vinárstvo a cestovný ruch : súčasnosť a vybrané aspekty rozvoja na Slovensku. Recenzenti: Pavol Plesník, Ľuboš Bogár. 1. vydanie. Bratislava : Vydavateľstvo EKONÓM, 2021. 133 s. [10,23 AH]. ISBN 978-80-225-4863-2.

NOVACKÁ, Ľudmila - ČUKANOVÁ, Miroslava - KRNÁČOVÁ, Paulína. Interpretation of Customs and Traditions: Selected Good Practice Throughout Europe. In Interpretation of European Cultural Heritage in Tourism. - Praha : Oeconomica, 2020. ISBN 978-80-245-2391-0, pp. 342-390 [3,15 AH] online. MIECAT Project.

The most significant citations corresponding to the research/artistic/other outputs

Erasmus+ 2022-1-FR01-KA220-HED-000088786 CitEuroPass : Learning, Experiencing and Validating European citizenship through collaborative and innovative projects, coordinator of project partner, https://www.citeuropass.eu/

Visegrad fund project No. 22320288 Consumer of Organic Food in the Visegrad Group Countries, coordinator of project partner, https://www.consumerorganicv4.eu/

VEGA 1/0271/23 Sustainable renewal of spa tourism in the Slovak Republic in the context of the impacts of civilization crises, project team member

Erasmus+ 622416-EPP-1-2020-1-CZ-SPO-SCP QUEST : QUality collaboration for innovativE approach in SporT and physical activity education, coordinator of project partner, https://questroom.bamf.bg/

Erasmus+ KA203, 2017-1-CZ01-KA203-035428 MIECAT : Methodology of Interpretation of European Cultural Heritage Through Attractions in Tourism, project team member

Participation in conducting (leading) the most important research projects or art projects over the last six years

Erasmus+ 2022-1-FR01-KA220-HED-000088786 CitEuroPass : Learning, Experiencing and Validating European citizenship through collaborative and innovative projects, coordinator of project partner, https://www.citeuropass.eu/

Visegrad fund project No. 22320288 Consumer of Organic Food in the Visegrad Group Countries, coordinator of project partner, https://www.consumerorganicv4.eu/

VEGA 1/0271/23 Sustainable renewal of spa tourism in the Slovak Republic in the context of the impacts of civilization crises, project team member

Erasmus+ 622416-EPP-1-2020-1-CZ-SPO-SCP QUEST : QUality collaboration for innovativE approach in SporT and physical activity education, coordinator of project partner, https://questroom.bamf.bg/

Erasmus+ KA203, 2017-1-CZ01-KA203-035428 MIECAT : Methodology of Interpretation of European Cultural Heritage Through Attractions in Tourism, project team member

Overview of organizational experience related to higher education and research/artistic/other activities

Vice Dean for International Relations
Faculty of Commerce, Bratislava University of Economics and Business
2023 - present

Vice Dean for International Relations and Public Relations
Faculty of Commerce, University of Economics in Bratislava
2019 - 2023

Overview of international mobilities and visits oriented on education and research/artistic/other activities in the given field of study

Prague University of Economics and Business, Prague, Czech Republic
18/10 - 20/10/2016,
Erasmus+
Trisakti University, Jakarta, Indonesia
2/4 - 19/4/2017,
Erasmus+
Cracow University of Economics, Cracow, Poland
23/10 - 27/10/2017,
Erasmus+
University of Las Palmas de Gran Canaria, Las Palmas, Spain
7/5 - 11/5/2018,
Erasmus+
Cracow University of Economics, Cracow, Poland
22/10 - 26/10/2018,
Erasmus+
Cracow University of Economics, Cracow, Poland
17/9 - 21/9/2019,
Erasmus+
Alanya HEP University, Alanya, Turkiye
9/5 - 13/5/2022,
Erasmus+
Savonia UAS, Kuopio, Finland
28/9 - 29/9/2022,
Erasmus+
Alanya University, Alanya, Turkiye
8/5 - 12/5/2023,
Erasmus+
VGTU, Vilnius, Lithuania
13/9 - 14/9/2023,
Erasmus+